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FDA WARNS PUBLIC AGAINST USING ORIGINAL PORCELANA® ASTRINGENT IMPROVED FORMULA FOR SAFETY REASONS

February 5, 2020

Despite warnings from The Food and Drug Administration (FDA), THE ORIGINAL PORCELANA ASTRINGENT IMPROVED FORMULA continues to be sold commercially in Davao.   The FDA Regional Office in Davao City has received reports from concerned citizens that several drug stores and supermarkets continue to sell THE ORIGINAL PORCELANA ASTRINGENT IMPROVED FORMULA despite the health risks it poses.   In FDA Advisory No. 2019-119, THE ORIGINAL PORCELANA® ASTRINGENT IMPROVED FORMULA has been found to be positive for the presence of HYDROQUINONE and TRETINOIN, ingredients that are not allowed to be part of a cosmetic. As per Administrative Order No. 13 s. 1999, the FDA says Hydroquinone and/or Tretinoin (Retinoic Acid) shall be classified as home remedy, over-the-counter, or prescription drug depending on the amount present.   Accordingly, because THE ORIGINAL PORCELANA® ASTRINGENT IMPROVED FORMULA has not complied with these standards, the FDA says consumers who use these products as a cosmetic are risking their health and safety. Using the product may result in adverse reactions including skin irritation, itchiness, anaphylactic shock and even, organ failure.   Along with FDA’s strong advise to the public not to purchase THE ORIGINAL PORCELANA® ASTRINGENT IMPROVED FORMULA comes the warning for establishments not to distribute this product until they have already been covered by the appropriate cosmetic notification.  Merchants who ignore the warning shall face regulatory actions and sanctions.   The FDA also called on All Local Government Units (LGUs) and Law Enforcement Agencies (LEAs) to ensure that the THE ORIGINAL PORCELANA® ASTRINGENT IMPROVED FORMULA is not sold or made available in their localities or areas of jurisdiction.   Apart from THE ORIGINAL PORCELANA® ASTRINGENT IMPROVED FORMULA, Porcelana also sells facial wash, day and night creams whitening body lotion, soaps and sunblock.

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Julie Anne San Jose is fashion-forward, ready to inspire new trends with Lee Jeans

January 22, 2020

Lee Jeans unveils latest female ambassador Julie Anne San Jose              You name it: acting, performing, songwriting, hosting, she has done and conquered them all. Now, Asia’s Pop Diva and Kapuso multitalented performer Julie Anne San Jose is ready to take on the world of fashion with her influential sense of style as Lee Jeans’ newest female ambassador. Being used to the glitz and glamour of showbiz, Julie has graced red carpets one after the other with much confidence. What a lot don’t know about her is that off-cam, she prefers to rock denim outfits as it combines comfort and chic at the same time. Like most of us, Julie’s chosen go-to jeans through the years is Lee. It has become a staple in her wardrobe because of its practicality and for being a durable work-wear maker which makes the brand perfect for her lifestyle as a celebrity.      The 25-year-old Kapuso artist embodies the brand with her unapologetic attitude of living life to the fullest—all while having fun. Being one of the Clash Masters of GMA’s all-original Filipino singing competition ‘The Clash’ and a mainstay performer in the weekend variety show ‘Sunday PinaSaya,’ Julie approaches the spotlight with her uncompromising personality. Lee Jeans has been a cult-favorite over the decades, creating the world’s most iconic signatures of quality, innovation and denim craftsmanship.  The trend-setting fashion giant is set to release a collection under their new line ‘Lee 101 Plus,’ headlined by Julie, which includes well-structured, fashionable yet versatile pieces that everyone can wear to a casual date or even a night out. In celebration of Lee Jeans’ 130th anniversary, they will bring collectibles and exclusive anniversary merchandise for the consumers via a pop-up store tour that will kick off in Manila, Philippines and make its way through China, Japan, Thailand and Hong Kong. To make it more remarkable, they brought Julie to General Santos to visit her fans in a ‘Meet and Greet’ Mall Show at KCC GenSan last November 29.  The event, which featured a pop-up exhibit with fun-filled D.I.Y. activities, was well-attended despite the weather, having hundreds of fans from different areas in the country flew over to GenSan to see and groove with Lee Jeans’ newest female ambassador.  As the new face of the brand, Julie devotes to resonate Lee Jeans’ undying passion for innovation through fashion-forward OOTDs, inspiring her fans and the Filipinos to look their best and elevate their personal style. (30) Lee – Over 130 years of Denim Craftsmanship since 1889 Lee is one of the world’s most iconic signatures of quality, innovation and denim craftsmanship. Following the establishment of the H.D. Lee Mercantile Company by Henry David Lee in Kansas, U.S., in 1889, Lee starts on its journey to becoming a legendary denim brand. Over the years, Lee has made history with its many product innovations such as the world’s first-ever zip fly jeans – the 101Z in 1926, the iconic Hair-on- hide leather label and the Lazy S back pocket stitching. From the launch of the 1st Lee bib overalls to the 13oz 101 cowboy jeans, Lee has demonstrated an undying passion for innovation, and has transformed itself from a practical and durable work-wear maker to a contemporary and trend setting fashion giant.

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4ID Golden Founding Anniversary celebrations kick-off with Barrio PEACE-TA Opening

January 15, 2020

The peace-loving people of Cagayayan de Oro city joined the 4th Infantry “Diamond” Division during the kick-off ceremony of its 50th Founding Anniversary with the opening of the “Barrio PEACE-TA sa Kampo 2020” earlier this morning January 15, 2020 at Headquarters 4ID, Patag, Cagayan de Oro City. The ceremony was attended by Hon. Oscar Moreno, City Mayor of Cagayan de Oro and currently the Northern Mindanao RPOC chairperson, MGen Franco Nemesio Gacal, Commander of 4ID, tourism officers headed by Dir. Marie Elaine Unchuan of DOT-X, MSAB members headed by the Vice-Chairperson Dir. Mylah Faye Aurora Cariño, NEDA-X, unit commanders, other officers, enlisted personnel, civilian employees, dependents and visitors who came to the opening of the Barrio PEACE-TA. Mayor Moreno said, “I am honored and happy to be here to witness the result of the convergence of the military and the civilian sector. This is essential in our pursuit of peace and development for there’s no team military and team civilian; we are all members of one team with one goal, PEACE.” Barrio PEACE-TA is a three-week open-street merriment from January 15 to February 5, 2020 which is open from 8:00 o'clock in the morning to 10:00 o’clock in the evening where all soldiers, dependents, partner stakeholders and other civilians can enjoy, relax and take part in the celebration of the Golden Anniversary of 4ID. MGen Gacal also said, “The Barrio PEACE-TA sa Kampo 2020 is a way of giving back to our partner stakeholders and local communities for their continued support and trust to 4ID. It is a one-stop-venue with booths of 4ID units promoting the local products and tourist destinations of Northern Mindanao and Caraga Region in coordination with the local tourism office." "The 4ID invites everyone to join us as we celebrate our Golden Founding Anniversary. You will be able to have fun together with our troops, you will be able to experience and reminisce 'bayle' and you will see and buy the different local products within our area,” Gacal added The 4ID Barrio PEACE-TA has numerous “tiangge” booths manned by dependents and civilian stakeholders with various products and food for sale.  Also, every night there will be a “Night Café” with live band from 6:00 o’clock to 10:00 o’clock in the evening to entertain the soldiers, dependents and civilian visitors. One of the highlights of the Barrio PEACE-TA is the “baylehan” or benefit dance every Saturdays, to enliven and add color to the fiesta celebration.

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‘YOU’RE WELCOME’ AS ANYTIME FITNESS REVEALS ITS ULTIMATE PURPLE CHAMPION DURING THE ANNUAL BATTLE OF THE PURPLE WARRIORS

December 13, 2019

PASAY, PHILIPPINES – To end an almost 3-mo campaign, the world’s largest and fastest growing gym franchise, Anytime Fitness, throws their biggest Battle of the Purple Warriors event to date. Held last December 07, 2019 at the Music Hall, SM Mall of Asia, the annual Battle of the Purple Warriors gathered six contending teams from different Anytime Fitness branches across the country.  Battle of the Purple Warriors An inter-club competition facilitated by Anytime Fitness, Battle of the Purple Warriors is a one-day event dedicated for the toughest members and coaches vying for the top honor. This year, six qualifying teams from AF Ecoland, AF Santa Rosa, AF Bacoor, AF Shaw Boulevard, AF Maginhawa, AF Cubao, battled it out in an exciting series of challenges and obstacles ending in a bittersweet final round.   Search for the Purple Champion As the “fastest-growing fitness franchise of all time” on a global scale, Anytime Fitness always stays true to its brand values – to provide a safe space where everyone can be themselves without any judgments, intimidation, or discrimination. With over 4,000 gyms spanning six continents and well-maintained facilities which feature top-quality exercise equipment, the fitness behemoth has recently launched ‘The Search for the Purple Champion,’ a movement that aims to spark inspiration through fitness stories from Anytime Fitness’ club members. During the event, Anytime Fitness revealed their ultimate Purple Champion alongside the winning team for this year’s Battle of the Purple Warriors.  Anytime Fitness Asia’s Chairman, Maurice Levine, who was also present during the event mentioned how important it is for the brand to cultivate this kind of culture. “Truly, teamwork makes the dream work. Our customers are our top priority, and same goes for our staff and members. I hope that the annual Battle of the Purple Warriors continue to inspire our club members and coaches. You are our backbone! Let’s continue to make Anytime Fitness a fun and friendly environment for everyone,” adds Maurice.  The Battle of the Purple Warriors and Search for the Purple Champion was presented by My Daily Collagen, in cooperation with Huawei, Hoka One One, The Finix Corporation, Lightwater, and Red Planet Hotels.  For more details, visit www.anytimefitness.ph and Anytime Fitness Philippines on Facebook.       Maurice Levine Profile  Chairman Anytime Fitness Asia Maurice Levine is a subject matter expert on franchising and entrepreneurship who has been living, operating, and leading in various countries and executive positions in Australasia for over three decades. He opened his first Anytime Fitness gym in October 2013 and began franchising in February 2014. In less than three years, he has grown the franchise across six countries and over 150 territories. Under his helm, Anytime Fitness has become the number one gym operator by number of outlets in Asia, and is also the first and only US fitness franchise licensed in China. The brand is recognized in the region with an unprecedented Franchise of the Year and International Franchise of the Year two years in a row, as well as fastest-growing SME and a People’s Choice award. Globally, Anytime Fitness has been ranked the Number One Global Franchise by Entrepreneur Magazine two years in a row, beating franchise icons such as McDonald’s 7-Eleven, KFC, and Pizza Hut. Prior to Anytime Fitness, Maurice was the CEO and founder of Gold Buyers, where he established and built a retail brand with over 60 stores across Asia in just five years. A native New Yorker, he is a Westinghouse Science Award recipient and a New York University alumnus. Just recently, he won the JLL Expatriate Executive of the Year and the Circle of Excellence Award at the Asia CEO Awards 2019.

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Sharp better solutions for a better life 2

December 4, 2019

With the continuous evolution of technology and the significant role it plays in the everyday lives of people, Sharp Philippines Corporation (SPC) continues to introduce products that aim to incorporate ease and convenience into the Filipino household. SPC’s products are categorized into four sections, or what they refer to as Solutions – that seek to address the needs of consumers. These are: Entertainment Solution, Clean & Comfort Solution, Health & Beauty Solution and Business Solution. Products highlighted last November 28, 2019 at The Madison Events Place complement those that were launched earlier in July. Though SHARP’s global direction is to bring in the latest products with 8K and AIoT technology, the company also devotes its resources in coming up with items packed with technologies that enables efficiency, provides comfort and promotes good health.  The audience was treated to a visual display as well as live demonstrations conducted by their corresponding Product Specialists, showcasing the features and capability of the items.   Entertainment Solution Having introduced the AQUOS 8K LED TV for the Filipino market last July, SHARP now presents its Artificial Intelligence of Things (AIoT) series of Full HD and 4K HDR Android Televisions. Eligible Android TVs are Google Assistant ready, enabling users to interact with their devices and perform tasks such as playing music/videos, searching for the latest news among others, all hands-free. The new line of Android TVs comes with features such as Comfort Mode, a special AV Mode that reduces 50% of blue light. It also has an Advanced Bluetooth version, which allows users to connect the television to their external Bluetooth speakers.  Have your own personal cinematic sound system with the AQUOS Sound Partner AN-SX7A. It is compatible with a wide variety of devices and is extremely portable; resting comfortably on ones shoulders. The Acoustic Vibration System provides powerful sound and heavy bass, ensuring an immersive audio-visual experience that is perfect for when you are playing video games or enjoying the latest shows on Netflix.  Clean & Comfort  Solution      Personal hygiene is an important aspect in a Filipino’s life. Apart from ensuring the cleanliness of our own being, we want this to be reflected in our homes as well; a place considered as a sanctuary for individuals and families alike.      SPC has your well-being in mind; that is why they develop products that help achieve and maintain a fresh, comfortable environment. These are: Washing Machines, Ractive Air Vacuum Cleaner, Mite Catcher, Air-conditioner with AIoT J-Tech Inverter Technology and Air Purifier/Cleaner equipped with SHARP’s original Plasmacluster Ion Technology.      The application or use of these products are not only limited to homes, as they can also be utilized in venues such as offices, schools, hospitals and other establishments with high population densities; sure to benefit its occupants.  Health & Beauty  Solution      We try to keep ourselves healthy through proper exercise and appropriate diet. This also reflects on the food that we consume and how it is cooked. With SHARP’s Healsio Hotcook, healthy cooking is made possible as the natural moisture and original flavor from ingredients together with its nutritional values are retained, compared to conventional cooking. Dishes are hassle-free; with automatic control and various cooking programs depending on your menu, just place all the necessary ingredients and wait until it is finished. Voila! Your meal is now ready to be served.      Looking good is also tantamount to feeling good. When we exert even the littlest effort in fixing ourselves up, be it reporting to work every day or attending an event, we feel much more confident in facing the world. Beauty appliances for women, such as the Hair Dryer, Hair Iron and Curling Ion with Plasmacluster feature lessens dirt and prevents hair damage. The Scalp Massager on the other hand, reduces dry scalp and keeps our hair healthy. Business Solution      Understanding the needs of businesses, SHARP also has dedicated products that cater to the corporate sector through their dynamic displays that project clear and beautiful images for application as digital signages or for business meetings via the internet.      SHARP has also acquired and further developed the Dynabook Laptop, designed for business professionals and workplace environments. Combining their technologies (displays, sensors etc.) with that of Toshiba, they seek to produce market-leading computers and other devices. The Dynabook features a thin design with long-lasting battery and is rated with MIL-STD-810G for utmost durability.        Committed to quality and innovation, SHARP will continue to develop products that will bring Better Solutions for a Better Life to consumers.

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ITALPINAS CELEBRATES ITS 10 YEARS OF SUCCESS

December 2, 2019

Strutting their 70’s-themed outfits, IDC’s valued clients, sales force, long time industry partners and valued guests gathered to celebrate Italpinas’ 10 years of success in the real estate industry held last November 25, 2019, at Mallberry Business Suites Cagayan de Oro. Italpinas Development Corporation’s (IDC) Chairman & CEO, Architect Romolo Nati, and President, Attorney Jose Leviste, graced the event to join in the celebration.  “First of all I just want to thank everyone for your time and presence here tonight. I’ve said this before, but I’ll say it again: you are the company’s best partners. Attorney Leviste and I do our jobs out of passion and for the past 10 years it was successful and it is because of you (our partners) and we thanked you for sticking around and I may we all have a wonderful night to enjoy” says Architect Nati. With the event place nearly brimming with participating agents, brokers, client, and industry partners, the party would not be complete without games, prizes, and dancing.  Italpinas Development Corporation (IDC) was incorporated and registered with the Securities and Exchange Commission (SEC) on January 26, 2009 as Italpinas Euroasian Design and Development Corporation. The company’s mission is to provide unique, innovative, sustainable and safe real estate products that satisfy and exceed the expectations of its customers. IDC's debut project called Primavera Residences Tower A&B, which is located in Cagayan de Oro City, is a mixed use residential condominium.  “Maybe we can also take tonight as a chance to thank and acknowledge each other. So let’s celebrate our milestone together because we’re doing well and this is just the beginning,” encouraged Atty. Jose Leviste III, IDC’s President. IDC is a listed green design-driven company engaged in real estate, born in the city of Golden Friendship, a city they considered the city of “Golden Opportunities”. Ten years ago IDC was established with an aspiration of becoming the first mover of green developments for emerging cities.  A few years later, with its two globally recognized and in demand projects Primavera Residences and Primavera City invested in Cagayan de Oro, the company achieved a great feat at a tender age.  For the past ten years, IDC was able to establish itself as a prime first mover in the real estate industry, focusing on delivering green condominiums located in emerging cities. Since its inception in 2009, IDC was able to successfully garner the highly coveted International Property Awards for Asia and the Pacific for all its development projects, namely: Primavera Residence, Primavera City and Miramonti Green Residences.  This year, IDC was chosen to be part of the elite list of companies included in the Circle of Excellence as Executive Leadership Team of the Year award by the Asia CEO Awards. IDC CEO, Romolo Nati  among the esteemed entrepreneurs included in the Circle Of Excellence as Entrepreneur of the Year award by the Asia CEO Awards 2019.

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