CEBU Southern Motors, Inc., also known as Isuzu Cagayan de Oro, unveiled over the weekend the new MU-X.
According to Isuzu Cagayan de Oro assistant general manager George Ongchua, the original Isuzu mu-X accounted for 62 percent of big SUV sales in Northern Mindanao and captured 25 percent of overall pickup truck sales in the same market.
“The new 3-liter mu-X is a result of our continuing challenge to continuously provide top quality world-class products that are best suited to the ever changing requirements of the Filipino market. With the launch of the new generation Isuzu mu-X within the past two years, we were able to break our historical sales record last year and as your responsible partner, we rise to the challenge by giving you our latest product offering for our bestselling model,” Ongchua said.
Built for strength and engineering excellence, the new Isuzu mu-X is designed for city style so you and your family will be ready for any adventure. Whether you’re taking the kids to school or taking a break in the countryside, this SUV will deliver excitement on or off the road.
The enhanced Isuzu mu-X is equipped with a new 3.0 liter engine with VGS turbo and a five-link rear coil spring suspension system for power and control. The 4WD terrain command select dial system enables you to take on any offroad challenge. The five-speed automatic transmission with sequential shift ensures that the Isuzu mu-X is always in the correct gear.
With comfy leather seats and storage compartments, the new Isuzu mu-X provides more than enough space for the whole family. The seven-inch audio-video entertainment system and ten-inch DVD monitor will keep the kids entertained for longer road trips.
Also, the Isuzu mu-X is built around a high-tensile steel passenger safety cell with side intrusion bars. Dual front airbags are installed for added protection. Lastly, LED daytime running lamps provide better visibility on the road.
The new Isuzu mu-X is available in six colors – titanium silver, aqua blue, cosmic black, silky pearl white, outback brown and splash white. For more details, simply walk in to the Isuzu Cagayan de Oro showroom along Gusa highway and their receptionists are more than willing to guide you.
Holcim Philippines President and CEO Sapna Sood (third from left, front row) and DCACI President Michael Te (second from left, first row) lead their respective organizations during the signing of the cement supply agreement last February 15. With them, from left, are (first row) Holcim Head of...