The Ford Island Conquest is the ultimate test drive arena for car enthusiasts and interested buyers to experience the Everest, Ranger, and EcoSport. An outdoor course, featuring a water-wading drive-thru, is designed to highlight key features and capabilities of the Everest and Ranger.
The Ford Island Conquest also features a mock-up Ford showroom, providing a good opportunity for both owners and interested buyers to learn more about Ford’s sales and after-sales services and ownership packages.
To bring the experiential test drive activity to more Filipinos nationwide, Ford Island Conquest is planning scheduled roll-outs in Bulacan, Pampanga, Naga, Laguna, Pangasinan, Iloilo, Bacolod, Cebu, Cagayan de Oro, and Davao, as well as additional events in Metro Manila to include Greenhills, Ortigas, Marikina and Quezon City, among others.
“We’re excited to have the Ford Island Conquest at MIAS and present something unique to the Show that engages consumers by simulating an actual Ford drive experience,” said Lance Mosley, managing director, Ford Philippines. “Our first two Ford Island Conquest events were a real success and we want to share this opportunity and experience with more Filipinos across the country.”
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