Irene Dayo, Blogger of itsirenedayo.com
Considered as trendsetter in fashion, Forever 21 is done crafting its name in the minds of fashion-savvy Kagay-anons. And so, fashionistas in different ages flocked to the new Forever 21 store last May 12 for the opening in its first branch in Cagayan de Oro City.
This fashion hub is 640-square meter in size, consists clean interiors and is beautifully placed at the ground floor of SM CDO Downtown Premier.
Having its market expanding in different areas, it is but obvious Forever 21 performs good in different marketing platforms, especially in social media. This California-based clothing brand is known for its hip, trendy and pocket-friendly collection.
Just recently, Forever 21 launched its latest summer collection for both men and women. In its media release, it says that this collection celebrates the vibrancy of summer and further showcases exquisite contrasts on fabric such as poplin and leather balanced by lively pastels in shades of this year’s hottest pantones.
The new fashion finds for women stand out for its lace details and floral embroideries on denim and skirts that creates a chic yet comfortable style for the modern fashionista. Men’s variety, on the other hand, is a mixture of sophisticated and sporty look. These are best presented by the brand’s cool-colored polo shirts, statement sweaters and knit and denim bottoms.
During its opening, Forever 21 CDO held a shopping party with exciting promos and a 21% discount on its items.
For a plan of further expansion, Business Unit Head for Forever 21 said, “Since we opened our first store in the Philippines last 2010, it has been our goal to give everyone easier access to trendy yet affordable fashion.
“We hope that SM CDO Downtown Premier patrons are as excited as we are in opening our newest Forever 21 store,” she said.
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